World Points of Interest - Premium PLUS
The World Points of Interest - Premium PLUS dataset provides the highest accuracy location and detailed company information for a diverse set of commercial and retail businesses, leisure, and geographic features and landmarks in the US and Canada. The points are geocoded at the rooftop level using Master Location Data and appended with the a unique address identifier for cross-functionality with other datasets.
Coverage across the US and Canada helps users can gain valuable insight into businesses and brands to make better-informed business decisions regarding:
- Risk analysis
- Access to services or recreation facilities
- Store location
- Location-based marketing
- “Find my nearest” searches
Benefits
- Curated using the most accurate geocoder
- High-quality, internationally consistent POI datasets
- Facilitates a thorough review of business information, from analysis to action
- Offers the best overall value in a US or Canada business database
- Enables comprehensive business and service analysis
- Provides current and relevant business data for use across multiple industries
- Helps users analyze market opportunities and assess competitive threats
- Supports more effective marketing and sales strategies
Features
- Classified using both MiCode and Standard Industrial Classification (SIC) codes
- Cross-referenced to create hierarchical relationships between related POIs
- Includes a unique address identifier for easier joining and data management
- Enhanced brand name standardization identifies POIs with their common brand
- POI locations identified using industry leading Master Location Data
- Updated monthly to ensure the most current business and location data
- A consistent data structure within countries and across international borders
- Pipe delimited text file format provides for easy integration
- Financial stress scores and delinquency scores available for the US and Canada
Details
The hierarchical POI classification scheme ensures global consistency and ease of use. Access more than 19,000 business categories including:
- Transportation
- Shopping
- Education
- Public utilities
- Health
- Sports
- Government entities
- Eating and drinking
- Police, fire and hospitals
- Commercial and retail banking
- Accommodation
- Recreation
POIs are identified by a unique and persistent reference number that provides consistency across releases. Each record contains 70 distinct attribute fields, including:
- Unique record identifier
- Postal address
- Name
- Name alias
- Brand name
- Telephone number
- Fax number
- Web address and email
- Unique address identifier
- Longitude and latitude (WGS 84 Datum)
- Highest ranking manager
- Standard Industry Classification code and descriptions
- Revenue numbers
- Domestic and global parent company names and contact information
Specifications
Coverage
Canada, United States
Release schedule
Monthly
Unit of Sale
Country