Shopping Habits
This product provides information on the channels and payment methods consumers have used to purchase goods and services. Identify individuals who have made purchases online and offline catalogs, and the type of payment card used.
Features
Payment cards: Visa, AMEX, Discover, MasterCard and Retail
Identify individuals enrolled in a monthly club from online or offline catalogs
Often combined with the Consumer Purchases product for purchase categories
Benefits
- Create look-a-like and spend-a-like profiles to target new customers
- Better understand existing customers for improved cross-sell and up-sell
- Supplement your loyalty program data and gain greater insight to a customer’s interests
Specifications
Coverage
United States
Release schedule
Monthly, Quarterly
Unit of Sale
Per matched record or as a custom data extract