Estimates and Projections
Estimates and Projections makes it easy to understand current population characteristics and predict future changes in the demographic landscape, based on a wide range of variables that includes:
- Total population
- Total households
- Population characteristics such as age, sex, and composition
- Household characteristics such as income
These variables are updated to current year and projection values, using rigorous, proprietary processes.
Benefits
- More accurately measure the dynamic changes in an area over time
- Gain a better understanding of your customer base
- Understand population changes to drive marketing decisions
- Optimize site selection modeling for future expansions
Features
- Built for base-year, current-year, three-year, five-year and ten-year estimates
- Updated annually by our in-house team of demographic specialists
- Data can be delivered with associated boundary data to visualize hundreds of discrete variables
Details
Includes:
- Estimated population
- Age
- Marital status
- Household size
- Languages
- Citizenship
- Migration
- Education
- Occupation
- Industry
Specifications
Coverage
Australia, Canada, Japan, United States
Release schedule
Annually
Unit of sale
Country